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ADESA expands collaboration with Sixt Leasing

ADESA has tied up with Sixt Leasing SE on the introduction of digital auctions with an aggregated bidding process.

The collaboration mirrors a similar set-up with Mobility Concept and ensures that the firms’ auctions accept bids, in real-time, on both the Sixt Leasing and ADESA auction platforms, thanks to technology from Motrada.

This enables ADESA buyers from more than fifty countries to view and bid in the auctions of remarketed vehicles from Sixt Leasing.

“In the first rounds, significantly more Sixt Leasing vehicles were offered and sold by ADESA than previously,” said Andreas Birgmann, executive manager of remarketing at Sixt Leasing. “This new agreement is set to vastly expand our buyer portfolio.

Sixt Leasing anticipates auctioning three to five batches of vehicles every week.

“The number of vehicles being auctioned is enormous,” said Birgmann. “This has already proven to be a success for us, for ADESA and for buyers.”

Written by Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.

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