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Ben invites automotive community to ‘Bring It On 4 Ben’

Ben has launched a new initiative to raise vital funds to support industry people during difficult times.

The ‘Bring It On 4 Ben’ campaign invites both companies and individuals to take part in new fundraising challenges under the strapline, ‘Take on one of Ben’s challenges to help people overcome theirs’.

There are 18 different challenges available, aimed at providing something for everyone regardless of age, fitness or ability, and including reaching the highest heights in a skydive, trekking to a lost city, scaling a mountain or running a marathon.

Matt Wigginton, business development director at Ben, said: “As our industry faces uncertain times ahead, more and more people will turn to Ben for support so that’s why I’m asking the whole industry to get behind Bring It On 4 Ben and be part of something amazing together.

“Whether you’re a one-man-band or a multinational, we have a challenge to suit you and your colleagues – both in the UK and further afield. Do it alone or get together as a team and take on your colleagues… and your competitors! You’ll be part of something fun and inspiring and will be raising vital funds to support people in our industry at the same time. So, what are you waiting for? The time is now to Bring It On 4 Ben!”

To sign up to the campaign, click here.

Written by Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.

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