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Licence Check and IAM RoadSmart partner on flexible driver e-learning solution

Fleets looking for a flexible and innovative solution to address risk across their business drivers can now draw upon a new driver e-learning initiative launched by Licence Check in partnership with IAM RoadSmart.

Developed by the two businesses to improve driver safety through a guided driver learning programme, the solution provides initial driver profiling based on four key areas of risk: driver attitude, hazard perception, observation and knowledge. It then recommends the appropriate intervention from the results, with the majority being e-learning based, but including on-road driver coaching where needed, carried out by IAM and DVSA-approved fleet registered trainers.

The new programme, which is available to all users of Licence Check’s Driver and Vehicle Information Solution, DAVIS, aims to prioritise driver safety and well-being by delivering targeted ongoing support. Questions included in the initial profiling exercise are specific to the type of vehicle driven – from cars through to PSVs and HGVs – and, based on these results, additional modules are recommended where the profile scoring suggests further focused activity would prove beneficial.

Initially, there are 22 e-learning modules available through an online e-learning hub and all are designed to help drivers further develop their knowledge and skills. Those range from adverse weather and driving in cities to speed awareness and parking/manoeuvring; also useful if there is a company-wide focus on a particular subject or behaviour.

The driver’s responses and results in each section are reported in DAVIS and will be included in the driver’s aggregated DAVIS risk profile score.

Terry Hiles, general manager at Licence Check, said: “Our market research strongly reflected that there was a real need and interest in this type of driver risk profiling, but that we also needed to offer customers a clear path to address any risks highlighted.”

Hiles added that the partnership with IAM RoadSmart came about through common shared values and a desire to improve driver safety through a guided driver learning programme.

“We knew of IAM RoadSmart and their work and had previously been involved in discussions about opportunities for possible collaboration and product diversification, but always with driver safety at the forefront of any joint initiative.

“This shared objective proved to be the catalyst for our strategic partnership and made working together an obvious choice,” he said.

Tony Greenidge, business development director at IAM RoadSmart said: “Licence Check are widely regarded as innovators in the provision of licence checking services and, integrating this with our bespoke e-learning and proven on-road coaching pedigree, we are pleased to support them in offering their clients a comprehensive driver risk management solution.”

Written by Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.

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