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The Algorithm People signs up new partner to support fleet electrification

EV start-up Mina Energy is working in partnership with The Algorithm People to make it easier for fleet managers to switch to electric vehicles, including through a free webinar on the subject.

Sheffield-based Mina helps encourage fleet adoption and management of EVs with its charging platform and has now become part of the partner network for The Algorithm People, which is located in Newcastle and provides data-based fleet analysis to support investment in EVs, along with fleet optimisation software to improve ROI once the vehicles are deployed.

The firms’ partnership aims to make adopting and managing EVs even easier for fleet operators.

This includes a joint webinar on ‘The Next Steps to Your Green Fleet’, showing fleet managers how the firms’ complementary solutions can benefit their business and taking place on 11 November at 2pm.

Chris Dalrymple, co-founder and director of Mina, said: “By partnering with The Algorithm People we can create an even more compelling proposition for fleet operators. Together we can offer a fresh perspective on the entire process, from identifying the right vehicles to electrify, and optimising their use; to simplifying EV charging, energy billing and employee expenses.”

Mina’s EV ‘fuel card’ enables employees to charge their electric cars and vans at home, then easily claim the costs back from employers. Benefits include a single invoice for fleets and lower costs from home charging compared to employees using public charge points.

The Algorithm People analyses a fleet’s existing data, initially to accurately identify which vehicles and routes are most suited to electrification and then to ensure they’re being utilised in the optimum way.

Colin Ferguson, CEO of The Algorithm People, said: “We are proud that Mina Energy is joining our partner network. The UK has ambitious targets for electric vehicle adoption, but barriers still exist for businesses to adopt EVs. Innovative solutions from companies like Mina help to remove those barriers and will accelerate fleet electrification.”

To sign up for free to Mina Energy and The Algorithm People’s joint webinar on 11 November, click here.

Written by Natalie Middleton

Natalie has worked as a fleet journalist for over 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.

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