Athlon UK has teamed up with software solutions specialist Diode to launch a new platform that will help fleets and drivers go electric.
Powered by technology from Diode, the EV Ready Tool provides an intuitive digital journey for businesses and their drivers, helping them with the transition to EV. At the same time, it will enable Athlon’s sales team to uncover company car and salary sacrifice leads and drive conversion.
The tool enables businesses to engage, educate and empower all employees to make the switch to an EV, including those who might be ready for an EV but don’t yet know it.
It’s available for both businesses and employees and employs Diode’s EV suitability assessment, instant driver readiness report, and dynamic business insights dashboard.
Each employee receives a personalised EV-readiness report to show the ways an EV could work for them, such as the convenience of charging and running-cost savings. It also includes a detailed breakdown of charging cost and frequency for every EV on the market.
The business is given a range of insights to help support their EV transition, such as the number of charge points required, potential cost and CO2 savings, and an overview of EV-readiness across the business.
The tool links back into Athlon’s sales journey, and enables businesses to select the optimum replacement vehicles or let employees pick an EV of their own choice. It can also factor in salary sacrifice opportunities.
Jon Horsfield, founder and CEO of Diode, said: “We’re very excited to announce our industry-leading partnership with Athlon UK to bring their EV Ready Tool to market. We’ve worked closely with the team to create a bespoke sales journey and proposition to make the electrification process much easier for existing and new business customers and their employees.”
The tool supports Athlon UK’s commitment to help customers in their sustainability objectives.
Richard Dainty, head of marketing of Athlon UK, commented: “The biggest barrier to EV adoption is knowledge and perceived suitability. THE EV ready tool removes both of these barriers by providing personalised insight based on the drivers precise driving routines and requirements. Jargon-proof reports empower the driver with statistics and costs bespoke to them. This data can also provide fleet managers with valuable insight towards electrifying their fleet policy. ”
To check out the tool, please click here.
Athlon UK and Diode will both exhibit at this year’s Great British Fleet Event, which takes place on 25 April at Marshall Arena, Milton Keynes. For event details and to register for a free ticket, click here.
